The Gluten-Free Truth About Marshmallows

Navigating the world of gluten-free eating can be tricky, but when it comes to sweet treats, there’s often good news! Join us as we explore whether marshmallows are gluten-free, what to look for on labels, and which brands offer delicious, safe options for those with gluten sensitivities or celiac disease.

Front view of several bowls of gluten-free marshmallows in different sizes, flavors, and shapes

For anyone managing a gluten-free diet, finding safe and delicious treats is always a priority. Today, we’re diving into a beloved classic: marshmallows! These wonderfully gooey, fluffy, and sweet confections are a staple for everything from classic s’mores and hot chocolate toppings to creative dessert recipes and crispy treats. The question on many minds is, of course, “Are marshmallows gluten-free?”

The excellent news is that for most marshmallow varieties, the answer is a resounding YES! Many commercially produced marshmallows are naturally free from gluten-containing ingredients, making them a safe and delightful option for individuals with gluten intolerance, wheat allergies, or celiac disease. However, navigating labels is key to ensuring peace of mind.

This comprehensive guide will walk you through everything you need to know about gluten-free marshmallows. We’ll uncover common ingredients, highlight potential hidden gluten sources, explain how to confidently identify gluten-free products, and share a list of popular brands that offer safe options.

Gluten-Free Marshmallows: Your Complete Guide

  • Are Marshmallows Gluten-Free?
  • How Can You Tell If Marshmallows Are Gluten-Free?
  • Which Brands Of Marshmallows Are Gluten-Free?
  • Is Marshmallow Fluff Gluten-Free?
  • FAQ: Gluten-Free Marshmallows
  • Delicious Gluten-Free Recipes With Marshmallows To Try
  • More Gluten-Free Tips
Overhead view of a bowl of mini marshmallows
Overhead view of a bowl of gluten-free marshmallows

Are Marshmallows Gluten-Free?

Overwhelmingly, yes! Most widely available, commercially produced marshmallows in the United States are naturally gluten-free. This includes popular national brands as well as many store-brand varieties.

The standard recipe for marshmallows typically includes simple ingredients like sugar (granulated or powdered), corn syrup (or tapioca syrup), modified cornstarch, and gelatin. These core ingredients are inherently free from gluten. Gelatin, which gives marshmallows their signature bouncy texture, is an animal-derived protein (usually from collagen) and does not contain gluten. Cornstarch is also a naturally gluten-free thickener. Other common additions such as vanilla extract or artificial colorings are also generally gluten-free.

However, while the basic formulation is typically safe, it’s absolutely critical for individuals with celiac disease, severe gluten intolerance, or wheat allergies to always scrutinize ingredient lists and product labels. The primary concerns arise from two main areas:

  1. Hidden Gluten Ingredients: Some specialty marshmallows or lesser-known brands might use ingredients that contain gluten. Examples include malt syrup (derived from barley), wheat starch, or glucose syrup where the source is wheat (though corn-derived glucose syrup is far more common). While rare, it’s not impossible.
  2. Cross-Contamination: Marshmallows may be produced in facilities or on equipment that also handles gluten-containing products. This can lead to trace amounts of gluten finding their way into an otherwise gluten-free product, a risk for those with high sensitivity.

Therefore, while the general answer is affirmative, always approach new products with a careful eye. Reading labels is your best defense against accidental gluten exposure.

Front view of gluten-free s'mores

How Can You Tell If Marshmallows Are Gluten-Free?

To ensure your marshmallows are safe for a gluten-free diet, careful label reading is essential. Here’s a breakdown of what to look for, from the safest options to those that carry a higher risk:

  • BEST: Clearly Labeled “Gluten-Free” or “Certified Gluten-Free”

    This is the gold standard for gluten-free products. In the United States, products labeled “gluten-free” must contain less than 20 parts per million (ppm) of gluten, as regulated by the FDA. “Certified gluten-free” labels often indicate third-party testing and an even stricter standard, usually less than 10 ppm. These labels signify that the manufacturer has taken specific steps to ensure gluten safety, including ingredient sourcing and production processes to prevent cross-contamination. If you have celiac disease or a severe wheat allergy, these are always your safest bet.

  • GOOD: No Gluten Ingredients & No “May Contain” Statement

    Many marshmallow brands don’t carry an explicit “gluten-free” label but are made without any gluten-containing ingredients (wheat, barley, rye, or derivatives like malt). If the ingredient list looks clean and there is no “may contain wheat” or “produced on shared equipment” warning, these products are generally considered safe for individuals with mild gluten sensitivity or intolerance. However, without official certification, there’s always a minimal, unstated risk of cross-contamination from shared facilities.

  • RISKY: “May Contain” Statement

    If a product’s label includes a “may contain wheat” or “may contain gluten” statement, it indicates a potential risk of cross-contact during manufacturing. This means that while gluten isn’t an intentional ingredient, the product is made in a facility or on equipment that also processes gluten-containing items. For individuals with celiac disease or severe gluten allergies, these products should generally be avoided, as even trace amounts of gluten can trigger adverse reactions.

  • NOT GLUTEN-FREE: Contains Wheat, Barley, Malt, or Gluten

    This category is straightforward. If you see ingredients like “wheat flour,” “malt syrup,” “barley malt extract,” or any other obvious gluten-containing component in the ingredient list, the marshmallows are not suitable for a gluten-free diet. This is most common in certain specialty, gourmet, or flavored marshmallows that might include cookies, pretzels, or other gluten-based inclusions, or use malt for flavor/color.

When in doubt, it’s always a good practice to contact the manufacturer directly for the most up-to-date and specific information regarding their products and allergen policies.

Overhead view of several bowls of marshmallows in different shapes, sizes, and flavors

Which Brands Of Marshmallows Are Gluten-Free?

Fantastic news for marshmallow lovers! Many popular and readily available brands in the U.S. are naturally gluten-free, making it easy to enjoy these sweet treats without worry. Always remember to perform your own label check, as ingredients and production practices can sometimes change, but here are some of the best gluten-free marshmallow brands you can confidently add to your shopping list:

Kraft Jet-Puffed Marshmallows

Kraft Jet-Puffed Marshmallows are widely considered gluten-free. As one of the most popular marshmallow brands in the U.S., Kraft is transparent about allergen statements. Their Jet-Puffed products do not contain any wheat or gluten ingredients, nor do they carry a “may contain” statement. We’ve consistently used their mini marshmallows and regular/large marshmallows in countless gluten-free recipes without any adverse reactions, making them a reliable choice.

Campfire Brand & Stay Puft Marshmallows

Campfire Brand & Stay Puft Marshmallows are a fantastic gluten-free option. Their Stay Puft and Campfire marshmallows—including their giant s’mores marshmallows and fruity varieties—are clearly labeled as gluten-free, simplifying your shopping experience. They are also known for being allergen-friendly and dye-free, which is a big plus for many families. Please note that specialty dipped or coated s’more marshmallow pops from this brand may not be gluten-free, so always check the specific product.

Peeps Marshmallows

PEEPS Marshmallows are famously gluten-free, making them a safe seasonal treat. Most varieties, including many festive and specialty flavors, are free from gluten. As always, a quick check of the packaging is recommended, but you’ll find that gluten-free Peeps are always clearly indicated.

Smashmallow

SMASHMALLOW offers a delightful range of gluten-free marshmallows in various sophisticated flavors and textures. From their classic varieties to dipped marshmallows and seasonal options, all are confirmed gluten-free. Smashmallow distinguishes itself by using natural ingredients and organic cane sugar, appealing to those looking for a slightly healthier or more artisanal option. Their texture is often described as more akin to homemade marshmallows, perfect for elevating hot chocolate or gourmet s’mores.

Dandies Marshmallows (Vegan)

DANDIES marshmallows are a standout for being not only gluten-free but also gelatin-free and vegan. They are an excellent choice for anyone avoiding animal products, and they melt beautifully for various treats. Dandies offers a great alternative to traditional marshmallows for gluten-free and vegan baking and snacking.

Good & Gather Marshmallows (Target Brand)

GOOD & GATHER, Target’s popular store brand, offers certified gluten-free marshmallows. Available in both large and mini sizes, these marshmallows are super affordable and consistently soft, making them an excellent choice for any recipe requiring marshmallows.

Great Value Marshmallows (Walmart Brand)

GREAT VALUE marshmallows, Walmart’s store brand, are also considered gluten-free according to their official website. They are formulated without gluten ingredients and do not carry a “may contain” statement, offering another budget-friendly and reliable option for gluten-free consumers.

Sprouts Marshmallows

SPROUTS brand marshmallows are certified gluten-free, providing a trusted option from this health-focused grocery store. They are affordable and perform exceptionally well in baking and other marshmallow-centric recipes.

Trader Joe’s Marshmallows (Vegan)

TRADER JOE’S marshmallows are a fantastic triple threat: gluten-free, vegan, and kosher! They are perfect for rice krispies treats, brownies, and cookies. However, they are often a seasonal item, typically available during the summer for s’mores season or around the holidays for hot cocoa. Stock up when you find them!

Hammond’s Marshmallows

HAMMOND’s offers a gourmet line of gluten-free marshmallows. With a more upscale feel and price point, these are perfect for special occasions like a s’mores bar or an elaborate hot chocolate station. Their packaging clearly indicates gluten-free options, and you can explore exciting flavors such as vanilla bean, toasted coconut, chocolate chip, and birthday cake.

Front view of three brands of gluten-free marshmallow fluff/marshmallow creme

Is Marshmallow Fluff Gluten-Free?

Once you’ve mastered choosing gluten-free marshmallows, you might wonder about their creamy cousin: marshmallow fluff or marshmallow creme. The good news continues: most marshmallow fluff and creme products are also gluten-free!

Marshmallow fluff is essentially a whipped, spreadable version of marshmallow, often made with similar core ingredients like sugar, corn syrup, and egg whites (instead of gelatin, making it distinct from traditional marshmallows and sometimes vegan-friendly if gelatin is the only non-vegan ingredient). Here are a few reliable gluten-free marshmallow fluff brands to look for:

  • Jet-Puffed Marshmallow Creme

    This popular and widely available brand of marshmallow creme is gluten-free. It does not contain any gluten ingredients and, similar to their regular marshmallows, Kraft does not include a “may contain” statement on this product, making it a safe choice for spreading, mixing, or topping your favorite gluten-free desserts.

  • Fluff Brand

    Famous for its role in the iconic Fluffernutter sandwich (a delicious combination of marshmallow fluff and peanut butter!), Fluff brand marshmallow creme is proudly gluten-free. According to their website, all flavors of Fluff are suitable for a gluten-free diet. This trusted brand has been a pantry staple for generations and continues to be a safe option for gluten-sensitive individuals.

  • Toonie Moonie Organic Marshmallow Creme

    Often found at Whole Foods and other natural grocery stores, Toonie Moonie organic marshmallow creme offers a high-quality, flavorful, and incredibly versatile option. It is certified kosher, gluten-free, dairy-free, and typically lower in sugar compared to some other brands. Toonie Moonie also prides itself on avoiding additives, dyes, and corn syrup, opting for natural ingredients. Do note that it contains egg whites, so it’s not suitable for egg allergies.

As with all packaged foods, especially if you have severe sensitivities, always double-check the label for the most current ingredient information. However, you’ll generally find marshmallow fluff to be a safe and sweet addition to your gluten-free pantry.

Pulling a square of gluten-free brown butter rice krispies treats away showing the gooey texture

FAQ: Gluten-Free Marshmallows

What Are The Best Gluten-Free Marshmallows for Different Uses?

  • Best Vegan Gluten-Free Marshmallows: Dandies are the top choice for their consistent quality and wide availability. Trader Joe’s also offers a great vegan option when it’s in season.
  • Best Gluten-Free Marshmallows for S’mores: For a classic s’mores experience, Jet-Puffed, Campfire, and Good & Gather are excellent. If you’re looking to create a gourmet s’mores bar with unique flavors, Smashmallow varieties are incredibly fun and delicious.
  • Best Flavored Marshmallows: Smashmallow truly shines in this category, offering a wide array of innovative and tasty flavors. The churro ones are a personal favorite!
  • Best Gluten-Free Marshmallows For Rice Krispies Treats: Most standard gluten-free brands work wonderfully. We frequently use Jet-Puffed, Good & Gather, and Campfire brand marshmallows for their perfect melting consistency. Remember to also use a certified gluten-free crispy rice cereal to keep your treats entirely safe!

Are Marshmallows Vegan?

Most traditional marshmallow brands are NOT vegan because they contain gelatin, which is derived from animal collagen. However, there are excellent vegan alternatives available! Dandies marshmallows are a leading vegan brand, using plant-based ingredients instead of gelatin. They may take a little longer to melt than conventional marshmallows but offer fantastic flavor and come in fun seasonal varieties like peppermint and pumpkin. You can typically find Dandies at Sprouts, Whole Foods, or Amazon. Trader Joe’s also offers a seasonal vegan marshmallow. Note that while marshmallow fluff typically uses egg whites rather than gelatin, it is still not considered vegan.

Are Marshmallows Dairy-Free?

Yes, the vast majority of marshmallows are naturally dairy-free! The standard ingredients—sugar, corn syrup, gelatin, and cornstarch—do not include any dairy products. The only exceptions would be specialty marshmallows that are dipped, coated, or flavored with dairy-containing ingredients like milk chocolate or caramel. Always check labels for these specific variations. It’s important to remember that being dairy-free does not automatically mean a marshmallow is vegan, due to the common inclusion of animal-derived gelatin.

Can You Make Gluten-Free Marshmallows at Home?

Absolutely! Making homemade marshmallows is a rewarding experience, allowing you complete control over ingredients and flavors. Homemade versions often have a softer, more delicate, and spongy texture than store-bought varieties. They are particularly wonderful for hot chocolate, gourmet s’mores, or as elegant decorations for cakes and cupcakes. You can experiment with classic vanilla, or try classic vanilla marshmallows, decadent chocolate marshmallows, or festive peppermint marshmallows. Just ensure all your ingredients, like extracts and confectioners’ sugar, are certified gluten-free.

Front view of a mug of hot chocolate topped with mini marshmallows
Overhead view of a mug of hot chocolate topped with mini marshmallows
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Gluten-Free Marshmallow Recipes To Try:

  • The BEST Brown Butter Rice Krispies Treats
  • How To Make A Gluten-Free Hot Chocolate Dessert Board
  • Vegan Peppermint Hot Chocolate

More Gluten-Free Tips:

  • Are Rice Krispies Gluten-Free?
  • The Best Brands Of Gluten-Free Graham Crackers
  • Are Corn Flakes Gluten-Free?
EXPLORE ALL OUR TIPS
Emily Dixon from Sweets And Thank You stacking gluten-free brownies on a green cake stand

Finding gluten-free marshmallows is generally quite easy, with many mainstream brands offering safe options. By understanding key ingredients, learning to read labels for “gluten-free” certifications or “may contain” warnings, and knowing which brands to trust, you can confidently enjoy these delightful treats. Whether you’re roasting them over a campfire, melting them into rice crispy treats, or swirling them into hot cocoa, gluten-free marshmallows make sweet moments accessible for everyone. Happy snacking!